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Plan of Study – Animal Studies

Note: A Semester Hour (s.h.) is a unit of academic credit representing an hour of class (such as lecture class) or three hours of laboratory work each week for an academic semester. Most courses are two, three or four semester hours.

Animal Studies: Bach Arts | Biology (Minor Choice) | Broadcast and Cinema Arts (Minor Choice) | Communication Studies (Minor Choice) | Criminal Justice (Minor Choice) | Environmental Science for ANS & BIO Majors (Minor Choice) | Graphic Design (Minor Choice) | Marketing (Minor Choice) | Political Science (Minor Choice) | Psychology (Minor Choice) | Sociology (Minor Choice)

Animal Studies: Bachelor of Arts

Program Requirements (Minimum of 36 semester hours required.)
Survey of legal concepts and policies that are necessary to fully understand animals’ place in human society. Establishes a framework to analyze how animals are impacted by law and policy. Use of these legal tools to better lives of animals is explored.
Exploration of the ways animals are conceptualized by various world religions. Western, Eastern, and indigenous beliefs are described and compared. Practical implications of different religious and spiritual views regarding animals, including thse of the Franciscan tradition, are analyzed.
Survey of major schools of animal ethics. Their premises and practical implications to dilemmas involvingg animals are analyzed, compared, and evaluated.
Analysis of various examples of human-animal conflicts representative of a wide spectrum of inter-species competition for resources. The focus is on proposing sustainable solutions based on sound scientific and ethical premises, while taking into account cultural and economic factors.
Exploration of the human/non-human animal bond, focused on knowledge and skills utilized in animal-assisted activity, animal-assisted intervention (AAI), and animal-assisted therapy (AAT) as therapeutic interventions. Theoretical frameworks, protocols, and practices of AAI/AAT are reviewed. Link between non-human animal abuse and other forms of violence such as domestic violence, child and elder abuse, are explored. Connections within ecological and empowerment contexts and the impact of therapy work on non-human animals are examined.
Professionally-supervised internship at an animal-related institution including, but not limited to zoos, humane societies, wildlife conservation agencies, and animal protection organizations. Focus on gaining practical skills relevant to a student’s professional career goals, while applying ethical principles regarding animal welfare and well-being. Prerequisites or corequisites: ANS 3020, ANS 3030, ANS 3040, ANS 3050, ANS 4750, BIO 2720, BIO 4300, HUM 3210.
Study of the interrelationships and impact of humans on the environment. Addresses political, sociological and ecological consequences of human-environment interaction. Topics include habitat destruction, consequences of pollution, loss of biodiversity, conservation biology, and sustainability.
Survey of the animal kingdom. Topics include classification, physiology, reproduction, and habitats. Morphological, physiological and behavioral adaptations are analyzed.
In-depth study of why and how animals behave as they do. Examines the biological and psychological mechanisms that drive animal behavior. Topics include foraging, communication, predator/prey interactions, biological rhythms, mating behavior, parental behavior, learning and memory, social behaviors and hormone and behavior interactions.
Examination of ethical, cultural, aesthetic, and societal conceptualizations of animals and their impact on human-animal relations as well as on uses, treatment, and legal standing of animals. Issues are discussed through the lenses of humanities and social sciences within the framework of the Franciscan tradition. This course includes an academic service-learning project.
Interdisciplinary overview of the concepts of sustainability, including its origins in spiritual traditions and its environmental, social, and economic dimensions. Allows for individualized exploration of topics such as food systems, climate, public policy, renewable energy, and green building.
An exploration of the interface between social justice, animal welfare, and environmental protection through the lenses of humanities and social sciences. Current issues are discussed within the framework of the Franciscan tradition.
     Minor Option (A minor in one of the following is required: Biology, Broadcast and Cinema Arts, Communication, Criminal Justice, Environmental Science for Animal Studies and Biology Majors, Graphic Design, Marketing, Political Science, Psychology, or Sociology is required with the Animal Studie

Biology (Minor Choice)

Minor Courses (Minimum of 22 semester hours required.)
Fundamental biological principles and problems as they apply to molecular, cellular, and organismic levels of the biosphere. Lecture meets 3 hours per week. Prerequisite or corequisite: CHM 1110 or equivalent, one year each of high school biology and chemistry highly recommended. Corequisite: BIO 1030.LB.
Laboratory investigating fundamental biological principles and problems as they apply to molecular, cellular, and organismic levels of the biosphere. Prerequisite or corequisite: CHEM 1110 or equivalent, one year each of high school biology and chemistry highly recommended. Lab will meet 3 hours per week. Corequisite: BIO 1030.
Fundamental biological principles and problems as they apply to evolutionary theory, biosystematics, plant structure and function, animal behavior, and ecological concepts. Lecture meets 3 hours per week. Prerequisite: one year each of high school biology and chemistry highly recommended; BIO 1030 and BIO 1030.LB recommended but not required. Corequisite: BIO 1040.LB.
Laboratory course investigating fundamental biological principles and problems as they apply to evolutionary theory, biosystematics, plant structure and function, animal behavior, and ecological concepts. Prerequisite: one year each of high school biology and chemistry highly recommended; BIO 1030 and BIO 1030.LB recommended but not required. Lab will meet 3 hours per week. Corequisite: BIO 1040.
Non-laboratory study of the functioning of the body systems considering the integration and control of life processes in the cells, tissues, organs, and systems of the human body. Not applicable to Biology major but may be applied to Biology minor.
Fundamental principles of microbiology with emphasis on the biology of bacteria and other microbes (metabolism, genetics, growth, and death), their ecological relationships in natural and controlled environments, and the interactions of pathogenic microorganisms and their human and animal hosts. Lecture meets 3 hours per week. Corequisite: BIO 2260.LB.
Laboratory course investigating the fundamental principles of microbiology through hands-on exploration of techniques such as smear and stain preparation, safe handling of microorganisms and care and maintenance of cultures. Lab will meet 3 hours per week. Prerequisites: CHM 1110 or CHM 1610; and BIO 1030 or BIO 2250 or BIO 2450. Corequisite: BIO 2260.
Principles of genetic theory that provide a working knowledge of the three divisions of genetics: transmission genetics, molecular genetics, and population genetics. Topics include cell division, principles of heredity, statistical analysis, microbial genetics, cancer genetics, genetics in metabolism, development and behavior, and genetic engineering. Lecture meets 3 hours per week. Prerequisites: BIO 1030 or BIO 2260; MTH 2350. Corequisite: BIO 3010.LB.
Lab course utilizing both classical and modern genetics experiments to give students hands-on exposure to scientific techniques and equipment. Lab will meet 3 hours per week. Corequisite: BIO 3010.
     BIO 3220/ENV 3210 Option (Choose between BIO 3220/BIO 3220 LB or ENV 3210/ENV 3210 LB)
Study of the principles of ecological interdependence and interaction between plants and animals with each other and with their environment. Prerequisite: 6 s.h. in biology; MTH 2350. Corequisite: BIO 3220.LB.
An overview of research methods used in field studies complements theoretical concepts in lecture. Corequisite: BIO 3220.
A study of the influences of physical, chemical, and biological factors on the structure and function of inland lakes and ecosystems. Lecture will meet 2 hours per week. Prerequisite: 6 s.h. in Biology. Corequisite: ENV 3210.LB.
A study of the influences of physical, chemical, and biological factors on the structure and function of inland lakes and ecosystems. Lab will meet for 3 hours per week. Prerequisite: 6 s.h. in Biology. Corequisite ENV 3210.

Broadcast and Cinema Arts (Minor Choice)

Minor Courses (Minimum of 24 semester hours required.)
An overview of the telecommunications industry, its technical and economic nature, and its consideration as both a product of social forces and as a social force itself.
Basic studio production techniques, including set-up and operation of cameras, microphones, recorders, lights, and control room equipment. Emphasis on hands-on team approach. Recommended for BCA majors during their first year.
Introduction to basic concepts and practices of single camera field production, including directing theory, camera technique, sound, lighting, and editing. Preferred prerequisite or corequisite: BCA 2610.
Advanced studio production techniques, with emphasis on technical directing, camera techniques, lighting methods, and integration of field-produced tapes. Prerequisite: BCA 2610.
Theory of behavior in communications in general and the mass media in particular. The design and evaluation of public opinion studies and research topics in communications with emphasis on the effects that the various media have had on consumers.
     Minor electives (Minimum of 9 semester hours required. Choose from all BCA courses.)
Basic editing functions and features within Final Cut Pro software. Students complete basic setup, customize preferences and settings, capture video and audio, mark and edit clips, mix sounds, add titles, create transitions, and apply filters. At the end of the course students take the Apple Final Cut Pro Level I certification test.
Introduction to the language, art, and culture of film including the study of classic and contemporary films and their aesthetic, cultural, and social significance.
Introduction to the concepts and techniques of radio production, including basic recording, mixing, and editing techniques. Students produce station promos, ID's, interviews, and documentaries, and perform live as DJs or announcers.
Advanced concepts and techniques of radio production, including a focus on radio interviewing techniques and the art of sound editing. Students produce a short documentary, applying advanced techniques. Prerequisite: BCA 2310.
Study and hands-on use of hardware and software for recording and manipulation of audio signals; creation of high-quality sound reproduction, and audio effects for film, television, and radio. Focus on field and studio recording and use of digital editing tools for music, voice, and sound effects.
Theory and practice of writing scripts for radio, television, and film. Introduction to the techniques of storytelling, storyboarding, production tracking, and budgeting. Prerequisite: BCA 2610.
Instruction and practice in performing for radio and television (as reporter, host, spokesperson, etc.), including voice, poise, and on-camera technique. Prerequisite or corequisite: BCA 2610 or BCA 2810 or permission of program director or course instructor.
Intensive participation in a film production: highly-collaborative community service using production, teamwork, and leadership skills. Out-of-town venues, such as Hollywood, require the student to pay for travel and lodging. Recommended prerequisites: BCA 2610 and BCA 2810. May be repeated for credit: a maximum of 3 s.h may be applied within a BCA major or minor; additional credits may be earned as free electives.
The concepts and practices of field and remote video production in electronic news gathering with emphasis on broadcast standards and ethical decision-making. Prerequisites: BCA 2610, 2810.
Advanced field production and editing, with emphasis on visual and aural storytelling, creative camera and lighting techniques, shot continuity, audio, graphics, and special effects. Includes an academic service-learning experience. Prerequisite: BCA 2810.
Advanced post-production tools, techniques, and special effects used in video and film editing to create a message, tell a story, or elicit a feeling or emotion. Prerequisite: BCA 2810.
Aspects of visual effects and compositing for film and video: students solve problems faced when dealing with visual integration, discover solutions to working with poorly shot scenes, rotoscoping, 2D tracking, color grading, as well as wire and rig removal. Prerequisites: BCA 2810 or ART 1710
Advanced visual effects and compositing theory and techniques, including blue-screen compositing and 3D environments. Prerequisite: BCA 3840.
The theory and practice of producing and directing television programs. Students produce and/or direct a program that meets broadcast standards. Prerequisites: BCA 2810 and BCA 3610 and permission of instructor.
Creating a film as part of a production team, using the knowledge, skills, techniques, and theories of the industry. Emphasis on the creative process, the kinds of decisions that are made, and the strategies that are developed in the production of a film. The student's final product is submitted for external judging. This course runs three consecutive semesters with a grade given at the end of the final semester. Prerequisites: BCA 2610, BCA 2810, and permission of instructor. No grade for BCA 4810 or BCA 4820 until the completion of BCA 4830.
Creating a film as part of a production team, using the knowledge, skills, techniques, and theories of the industry. Emphasis on the creative process, the kinds of decisions that are made, and the strategies that are developed in the production of a film. The student's final product is submitted for external judging. This course runs three consecutive semesters with a grade given at the end of the final semester. Prerequisites: BCA 2610, BCA 2810, and permission of instructor. No grade for BCA 4810 or BCA 4820 until the completion of BCA 4830.
Creating a film as part of a production team, using the knowledge, skills, techniques, and theories of the industry. Emphasis on the creative process, the kinds of decisions that are made, and the strategies that are developed in the production of a film. The student's final product is submitted for external judging. This course runs three consecutive semesters with a grade given at the end of the final semester. Prerequisites: BCA 2610, BCA 2810, and permission of instructor. No grade for BCA 4810 or BCA 4820 until the completion of BCA 4830.
Introduction to a variety of image processing capabilities, with an emphasis on the development of original raster images related to art, design and motion graphics. Students learn various components of Adobe Photoshop including, image conversion, compositing, color correction, manipulating layers, working with paths, and print preparation.
An introduction to motion graphics and animation in which students explore tools, concepts, and practices, with a focus on research, character design, basic sequencing, and visual storytelling. Prerequisites: GDA 1720, GDA 2710, GDA 3150.

Communication Studies (Minor Choice)

Minor Courses (Minimum of 24 semester hours required.)
Principles of communication applied to interpersonal, group, and public speaking situations. Emphasis on verbal and nonverbal communication, listening, persuasive techniques, delivery, and responding to messages. Opportunity to practice speaking skills.
Analysis of communications skills vital to personal and professional success. Examines the role of communication in interpersonal relationships from their inception through termination. Specific areas of focus include: listening, non-verbal behavior, empathy, assertiveness, relationship development, and conflict resolution skills.
The study of argument as a process of inquiry and advocacy and the communicative means to change attitudes, beliefs, behaviors, as well as motivate people to action. Practical experience in: evidence, analysis and reasoning; organization and case-building; refutation and cross-examination; and audience analysis. Students apply theory to a variety of topics and contexts.
Focus on the building of public speaking skills needed in education, personal life, and careers in order to effectively communicate thoughts and feelings. Students evaluate the communication efforts of others and increase their critical listening skills.
An analysis of communication interaction in small groups. Addresses group formation, decision making strategies, roles and norms, leadership, and conflict management. Students participate in classroom groups and evaluate group performance.
Theory of behavior in communications in general and the mass media in particular. The design and evaluation of public opinion studies and research topics in communications with emphasis on the effects that the various media have had on consumers.
     Electives (Minimum of 6 semester hours required. Choose two courses from: COM 2550, COM 3520, COM 4000 and COM 4750.)
The skills of expressive reading to elicit listener response to the text, using vocal and physical expression. Prose, poetry, and drama analyzed for meaning and mood.
An introduction to the major theories of communication interaction in and between organizations. Specific topic areas include: communication networks, leadership, communication ethics, communication climate, organizational persuasion, organizational culture, communication and change, and conducting the communication audit.
A specialized course addressing a particular area of communication. May be repeated for credit with a new topic.
Survey of Western rhetorical theory from Classical times to the present; analysis and criticism of major theoretical and philosophical concepts concerning persuasion in speaking and writing. The influence of rhetoric on political, social, and individual thought and action.

Criminal Justice (Minor Choice)

Minor Courses (Minimum of 21 semester hours required.)
An overview of the criminal justice system in the United States. The history of law enforcement; the political, sociological, and philosophic background of police functions, the courts and corrections system; constitutional problems as they relate to the police function; and the use of recent technology in criminal justice is explored.
An overview of the post-correctional process as a function of the criminal justice system in contemporary society; the development of correctional philosophy, theory, history and practice; a description of institutional operation, programming and management; special populations; the effects of institutionalization upon individuals; alternatives to incarceration; survey of career opportunities. Prerequisite: CJ 1020.
An overview of the police function and responsibility at the local, state and federal level. Examination of the philosophy, history, character, structure, function, and complexity and limitations imposed on law enforcement in a democratic society. Police operations examined relative to effectiveness in crime control, delivery of service, and order maintenance. Prerequisite: CJ 1020.
Analysis of the American state and federal court systems; history, traditions, and philosophy underlying the American system of justice; legal systems and law; court structures and roles: judges, prosecutors, attorneys, litigants; and the adjudication process: arrest to arraignment, trials, juries, and sentencing.
Study of the incidence, type, causes, and theories of adult deviant behavior. Emphasis is placed upon current crime trends and statistics and the processes involved in dealing with crime.
Theories of causation and prevention of delinquency; role of the courts, policy prevention programs, institutions in the control, and prevention of juvenile delinquency.
The art of interviewing and interrogation and the comprehensive skills necessary for the integration and documentation of information that is obtained from a wide variety of sources. Prerequisite: CJ 1020. At the completion of the course, students will be able to: 1. Complete a comprehensive police report. 2. Analyze the laws of criminal investigation. 3. Apply interview techniques in a given investigative context. 4. Apply criminal interrogation techniques in a given investigative context.

Environmental Science for ANS & BIO Majors (Minor Choice)

Minor Courses (Minimum of 24 semester hours required.)
Structure and classification of compounds of carbon, with stress on the aliphatics; IUPAC nomenclature; properties, characteristic reactions of the common functional groups, especially of the oxygen functions; concepts of stereochemistry; introduction to mechanisms; stress on Bronsted and Lewis acid/base processes. Lecture will meet 3 hours per week. Prerequisite: CHM 1110 or equivalent. CHM 1120 highly recommended. Corequisite CHM 2210.LB.
Structure and classification of compounds of carbon with stress on the aliphatics; IUPAC nomenclature; properties, characteristic reactions of the common functional groups, especially of the oxygen functions; concepts of stereochemistry; introduction to mechanisms; stress on Bronsted and Lewis acid/base processes. Laboratory exercises directed to demonstration of mechanistic processes. Lab will meet 3 hours per week. Prerequisite: CHM 1110 or equivalent. Corequisite: CHM 2210.
More extensive study of reaction mechanisms; aromatics; spectroscopy; organometallics. Laboratory exercises directed to the systematic identification of organic functional groups, spectroscopy and chromatography. Lecture will meet 3 hours per week. Prerequisites: CHM 1110 and 2210; CHM 1120 highly recommended. Corequisite: CHM 2220.LB.
More extensive study of reaction mechanism, aromatics, spectroscopy, and polymerization. Laboratory exercises directed to aromatic substitution reactions, chromatography, and systematic identification of organic functional groups. Lab will meet 3 hours per week. Prerequisites: CHM 1110 and CHM 2210; CHM 1120 highly recommended. Corequisite: CHM 2220.
A study of the influences of physical, chemical, and biological factors on the structure and function of inland lakes and ecosystems. Lecture will meet 2 hours per week. Prerequisite: 6 s.h. in Biology. Corequisite: ENV 3210.LB.
A study of the influences of physical, chemical, and biological factors on the structure and function of inland lakes and ecosystems. Lab will meet for 3 hours per week. Prerequisite: 6 s.h. in Biology. Corequisite ENV 3210.
Application of spectrophotometric and field-kit methods in the elucidation of quantitative and qualitative data from soil, water, algae, invertebrates, plants, and fish collections. Lecture will meet 3 hours per week. Prerequisites: CHM 1120, 2210, MTH 1210 or equivalent. Corequisite: ENV 3320.LB.
Application of spectrophotometric and field-kit methods in the elucidation of quantitative and qualitative data from soil, water, algae, invertebrates, plants, and fish collections. Lab will meet 3 hours per week. Prerequisites: CHM 1120, 2210, MTH 1210 or equivalent. Corequisite: ENV 3320.
Research investigations focused on a variety of pollution topics, e.g., mercury or metal concentration analysis of soil, water, invertebrates, fish, and plants; E coli colony studies of the nearby lakes and ponds; development of environmentally friendly biocides; acid rain/air pollutants. Lecture will meet 3 hours per week. Prerequisites: BIO 1040, CHM 1120. Corequisite: ENV 4710.LB.
Application of spectrophotometric and field-kit methods in the elucidation of quantitative and qualitative data from soil, water, algae, invertebrates, plants, and fish collections. Lab will meet 3 hours per week. Prerequisites: CHM 1120, 2210, MTH 1210 or equivalent. Corequisite: ENV 4710.
This course introduces the atmospheric phenomena , weather and climate. It is designed to provide comprehensive knowledge of the earth's atmosphere and its changing behavior. It provides a first look at various aspects of meteorology including solar radiation, global circulation, environmental issues, winds, cloud formation, stability, precipitation processes, weather systems, and severe weather. The course will also cover meteorological terminology, large-scale climate processes such as El Niño, and will discuss techniques of weather forecasting. Lecture will meet for 3 hours per week. Corequisite: ESS 3260. LB.
This lab course provides the students with a hands-on introduction to experimental methods of scientific investigations in Meteorology and Climatology. It provides a first look at various aspects of atmospheric science including solar radiation, global circulation, environmental issues, winds, cloud formation, stability, precipitation processes, weather systems, and severe weather. The course will also emphasize the basic physical principles and processes that are important for a better understanding of the physical world and is designed for students of all majors interested in weather and global environmental change and other environmental disciplines. Lab will meet 3 hours per week. Corequisite: ESS 3260.
     Minor electives (Minimum of 1 semester hour required. (see major for choices))
Fundamental principles of microbiology with emphasis on the biology of bacteria and other microbes (metabolism, genetics, growth, and death), their ecological relationships in natural and controlled environments, and the interactions of pathogenic microorganisms and their human and animal hosts. Lecture meets 3 hours per week. Corequisite: BIO 2260.LB.
Study focuses upon the morphology, classification, and clinical diagnosis of major human parasites. Laboratory emphasizes the identification of parasitic adult and larval forms as observed in clinical specimens. Lecture 2 hours, laboratory 6 hours. Prerequisite: BIO 2260.
Principles of biochemistry; major metabolic and biosynthetic pathways; structure and conformation of biological molecules and their molecular biology. Laboratory exercises in enzyme kinetics, electrophoresis, chromatography, and DNA isolation and manipulation. Lecture will meet 3 hours, laboratory 3 hours. Prerequisites: CHM 1110, CHM 1110.LB; and CHM 2210, CHM 2210.LB or CHM 1610 and CHM 1610.LB. Corequisite CHM 3610.LB.
Field placement in governmental, industrial, or academic settings that provide experience in environmental science issues, e.g., water, soil, sewer, and/or sediment testing, community cleanup, park management, animal shelter.
Field placement in governmental, industrial, or academic settings that provide experience in environmental science issues, e.g., water, soil, sewer, and/or sediment testing, community cleanup, park management, animal shelter.
Independent research, directed reading, or special problems under the supervision of a faculty member. Prerequisites: recommendation of major advisor and problem director.
Earth Science is designed to acquaint the student with the principles and theories in the earth sciences. The subdisciplines of geology, meteorology, and astronomy will be emphasized. Interdisciplinary course designed for General Science, Integrated Science, and non-science majors. The course will be taught by a combination of lectures, visual aids, and videotapes. Lecture will meet for 3 hours per week. Corequisite: ESS 2160.LB.
          NFS 2760
Study of the issues related to the current U.S. food system and its effects on human health and the environment. Topics include sustainable food system approaches, community food security, and social justice. Students participate in service learning in a sustainable agriculture setting.
Detailed knowledge for the emergency service professional: (a) identification, storage, handling, disposal, and identifying products of combustion of hazardous materials, including flammables, explosives, oxidizing, and corrosive materials; (b) methods of contingency planning for hazardous materials incidents, culminating with the use of current software to conduct table top exercises to assist in planning, mitigating, and responding to hazardous materials emergencies. Prerequisite: CHM 1110 or equivalent.
Theory and application of technical writing principles. Topics include an introduction to the technical communication environment, ethical and legal considerations, the basics of writing and analyzing technical documents, collaborative writing, and design principles for documents and Web sites. Students create a variety of technical documents for inclusion in their final e-portfolios. Prerequisite: WRT 1020 or equivalent.

Graphic Design (Minor Choice)

Minor Courses (Minimum of 27 semester hours required.)
Investigation of the development and impact of modern design as it emerged through the Industrial Revolution of the 19th century and progressed through 20th century modernism, post-modernism, and the design trends of the 21st century. Aesthetics of modern design are analyzed, as are the philosophies and theories of the designers creating these. Students look at the relationship of design to technology, the needs of society, the environment, and industry.
Introduction to drawing and two-dimensional design with a variety of media and approaches. Students explore observational and expressive drawing along with the elements and principles of art and design. No prior experience needed.
Introduction to painting with a variety of acrylic and watercolor media. Students explore observational and expressive painting techniques and learn color theory along with the elements and principles of art and design. No prior experience needed.
Introduction to printmaking with relief printing, silkscreen and intaglio. Students explore creative expression with each printmaking process, along with the elements and principles of art and design. No prior experience needed.
Overview of the field of graphic design, with emphasis on basic terminology, process, and procedure. The elements and principles of successful graphic design are introduced and practiced through hand-rendered and digital projects. Corequisite: GDA 1720, GDA 1730.
     GDA 1720/1730 Option (Choose from: GRD 1720 or GRD 1730.)
An introduction to the uses of Adobe Illustrator. Students master key Adobe Illustrator program functions, including tools and palettes, in creating digital images. In this course students create projects that demonstrate a clear understanding of these digital visual communication tools.
An introduction to and use of Adobe InDesign for creating clear, creative layouts of visual communications. Students master key program functions, including tools and palettes, in creating digital layouts using Adobe InDesign.
Exploration of the printing process and formats for graphic design. The elements and principles of successful graphic design are developed to an intermediate level of proficiency through projects that include editorial design, book design, identity branding, environmental design, and packaging design. Prerequisite: GDA 1710; corequisite: GDA 1720 or GDA 1730.
Examination of advanced terminology, processes, procedures and collaborative work in graphic design. Special emphasis on advertising design formats, including ad campaigns, guerilla advertising, and promotional advertising. Prerequisite: GDA 2710.
Advanced-level exploration of processes and procedures in graphic design. Special emphasis on branding and identity design is achieved through individual and collaborative projects using research and conceptual skills. Development of professional quality student portfolio. Prerequisite: GDA 3740.

Marketing (Minor Choice)

Minor Courses (Minimum of 21 semester hours required.)
An introduction to the nature and principles of management; history, theories, practices, problems, and techniques; characteristics and qualities of managers; contemporary trends in management thought and practice.
Study of marketing concepts, terminology, and applications, with special emphasis on the marketing mix relationships: e.g., product, price, promotion, and distribution. Introduction to the role and operation of marketing functions and their respective influence on the organization, both internally and externally.
Study of social media networks and other media as they pertain to promotion, digital and mobile marketing, and the organization’s integrated marketing communications strategy. Topics include: the characteristics of social, broadcast, electronic and outside media; viral marketing; digital marketing; mobile marketing; message creation for various media; evaluating message and media effectiveness; and the creation of an integrated marketing communications campaign. Prerequisite: MKT 2440.
The study of the impact of consumer behavior (based on psychological and social forces) on the market. Analysis of the buying decision process and how it is affected by advertising, public relations, and the mass media. Emphasis on consumer-oriented legislation. Prerequisite: MKT 2440.
Study of professional selling theory and technique and the role and functions of sales managers in managing a sales force. Emphasis is placed on applying these selling techniques in role playing situations. Other topics include customer relationship management, ethical issues of selling, sales analytics and the sales management functions of recruiting, selecting, training, motivating, leading, and evaluating the sales force. Prerequisite: MKT 2440.
Provides insight into strategic brand management as related to consumer products and services. An understanding of the key issues in building and maintaining brands is explored. Participation in a project involving brand positioning, strategic brand management, brand loyalty, and branding strategies.
Strategic and decision-making aspects of marketing functions globally. The analysis, coordination, and execution of marketing programs is explored. Development of a marketing plan and analysis of pricing, placing, promoting and physical distribution of products and services to target markets. Prerequisite: senior status.

Political Science (Minor Choice)

Minor Courses (Minimum of 21 semester hours required.)
American political structure to include the organization, powers, functions and services of national, state and local government and their interdependence in seeking solutions to contemporary social, economic, and political issues.
     PSC 3030/3410 Option (Choose from: PSC 3030 or PSC 3410.)
Analysis of world politics, sources of foreign policy, dynamics of the existing international system, systematic theorizing about future developments.
Comparative analysis of political phenomena, emphasizing the dynamics of power, governmental institutions, social-economic-cultural configurations, and patterns of values and ideologies among various countries.
Analysis of state and local governments, local forces, trends in metropolitan and suburban politics, problems in planning in an age of urbanization and governmental relations.
Examination of the historical, theoretical, and qualitative explanations for basic concepts in the formation of government such as justice, liberty, political authority, and the public good. Through careful readings of primary texts, students are introduced to the body of philosophical thought on politics and governing that has developed over 2500 years.
     Minor electives (Minimum of 9 semester hours required.)
Analysis of the American state and federal court systems; history, traditions, and philosophy underlying the American system of justice; legal systems and law; court structures and roles: judges, prosecutors, attorneys, litigants; and the adjudication process: arrest to arraignment, trials, juries, and sentencing.
Introduction to constitutional law, political theory. Historical examination of the major Supreme Court decisions which have contributed to contemporary judicial interpretations of the Constitution.
Analysis of the most significant contemporary world issues confronting the international community of nations and citizens of United States.
Study of selected historical and political problems and themes related to modern sub-Saharan Africa, with attention to relationships with the non-African world.
Study of selected historical and political problems and themes related to modern Asia, with an emphasis on China, Japan, and India, and attention to domestic developments and global relationships.
Study of selected historical and political problems and themes related to modern Latin America, with attention to regional and global relationships.
Study of selected historical and political problems and themes related to the modern Middle East, with an emphasis on Arab and Islamic cultures, attention to the non-Arab and non-Islamic dimensions of the region and to global relationships.
This core curriculum law course examines the social, political, and historical contexts of law as a social institution. Students will examine historical, political, and societal perspectives on why law is made, how it is made in legislatures and the courts, and how it shapes what individuals do on an everyday basis. Students focus on legal institutions and resolution processes including historical and recent case law, institutional political science, resultant social policy, and its impact on society through mixed media and an examination of case studies. This is not a legal specialty course and permission to use it for major credit must be obtained from the Program Director prior to enrolling in the course.
Analysis of world politics, sources of foreign policy, dynamics of the existing international system, systematic theorizing about future developments.
Comparative analysis of political phenomena, emphasizing the dynamics of power, governmental institutions, social-economic-cultural configurations, and patterns of values and ideologies among various countries.
Examination of United States political parties and elections and their roles in the American system of government with a focus on the debates, controversies, and paradoxes implicit to political parties and elections.

Psychology (Minor Choice)

Minor Courses (Minimum of 25 semester hours required.)
Describes the major systems, central issues and historical development of modern psychology. Introduces basic principles in sensation, perception, cognition, learning, memory, language, emotion, motivation, personality organization, and social process.
For psychology majors and individuals considering a psychology major. Introduction to the American Psychological Association writing style, library research skills, portfolio requirements in the psychology major, career options in the field of psychology, and ethical principles in psychology. Prerequisite or corequisite: PSY 1010 or PSY 1020.
Study of the maturational and experiential influences on physical, emotional, intellectual, social, and personality development of the individual, from the prenatal period through late adulthood. Developmental tasks and theories of developmental change related to life stages. Prerequisite: PSY 1010.
Focus on the key concepts of psychological testing and measurement, including standardization, normative samples, types of reliability and validity, and item analysis. Coverage of psychometric considerations in test construction, different types of tests and their applications, the meaning and limitations of test scores, historical background for the uses and misuses of testing. Ethical, professional, and social considerations in testing are also considered. Prerequisite: PSY 1010.
All aspects of human thinking, including attention, perception, memory, knowledge, language, problem solving, creativity, decision making, and intelligence. Attention given to current research in areas such as mood-dependent memory, the power of suggestion in creating false memories, speed reading, and learning vocabulary, as well as the application of cognitive principles in everyday life. Course includes an on-line laboratory component in which students participate in a variety of experimental studies in various areas of cognitive psychology. Prerequisite: PSY 1010.
Scientific explanations of the neurobiological basis of behavior and evolution of the brain. Examination of nervous system structure and function; neuron biochemistry and neurotransmission; psychopharmacology; sensory and motor systems, physiological mechanisms influencing circadian rhythms, emotion, learning and memory, neurological disorders, psychological disorders, stress, and drug abuse. Prerequisite: PSY 1010.
     Minor electives (Minimum of 6 semester hours required. Choose two courses from: PSY 2660, PSY 2700, PSY 3070, PSY 3100, PSY 3130, PSY 3420, PSY 3520, PSY 3820 and PSY 4220.)
What does it really mean to be a grown up? Examine adult psychological development from midlife to later years, including behavior and coping strategies as well as the cognitive, personality, and intellectual changes that occur with aging. Prerequisite: PSY 1010.
Focus on the complex ways in which human beings comprehend themselves and their social environment from the psychological and sociological perspectives. Emphasis on social cognition, personality behavior, interpersonal attraction, aggression, attitude formation; the influence of culture and society on prosocial behavior, prejudice, conformity, power, and dynamics of the group. Examines the various research methodologies used in both disciplines. Prerequisite: PSY 1010.
Principles of growth, maturation, and learning relating to child development. Interaction of hereditary and environmental factors influencing the social, cognitive, and personality development of the child. Theories and research relative to the psychology of the child from the prenatal period through late childhood. Prerequisite: PSY 1010.
Study of the theory and research on the intersection between mind and body: stress, depression, and physical illness; the psychological impact of illness; empirically supported ways to change habits, such as smoking, overeating, or reluctance to exercise; effective coping mechanisms; placebo effects; mindfulness and relaxation techniques; the impact of class and culture on health, and psychological interventions for pain. Useful for students in health care disciplines and in psychology. Prerequisite: PSY 1010.
Nature of pre-adolescent and adolescent behavior and its underlying dynamics; systematic study of modern concepts for understanding and dealing with the adolescent and pre-adolescent in our society. Emphasis on normal behavior development as it relates to the physical, emotional, social, and intellectual growth of adolescents. Prerequisite: PSY 1010.
Nature of abnormal and deviant behavior and its underlying dynamics; systematic study of modern concepts of diagnosis, understanding, treatment and prevention of abnormal behavior patterns. Emphasis on normal behavior development as delineated by psychopathology. Prerequisite: PSY 1010.
Application of concepts, theories, and methods from psychology to issues in the workplace. Topics include research methods, employee selection and assessment, performance appraisal, training and development, leadership, motivation, job satisfaction, job involvement, organizational structure, and organizational change and development. Prerequisite: PSY 1010.
How the science of psychology is used by our legal system to better understand situations where an individual's state of mind or psychological functioning may have an impact on the legal process, the distinction between forensic and clinical work, conceptual underpinnings of forensic psychology, and the role of psychology in the legal system and controversies surrounding its use. Career paths and training issues also discussed. Prerequisite: PSY 1010.
An overview of the major theories of personality, the role of personality theories in development, how various personality theories can be distinguished from one another, and an evaluation of these theories. Prerequisites: PSY 1010, junior or senior standing.

Sociology (Minor Choice)

Minor Courses (Minimum of 20 semester hours required.)
American political structure to include the organization, powers, functions and services of national, state and local government and their interdependence in seeking solutions to contemporary social, economic, and political issues.
Foundations and principles of social order, social control, social institutions, and social life in America and other cultures. Focus on how people’s conditions, character, and life chances are influenced by organizations and institutions. Emphasis on critical thinking about practices and beliefs in a variety of social contexts.
Analysis of major social issues/problems in the US and globally from a sociological perspective. Consideration of national and international implications. Focus on issues of stratification (social class, race, gender), deviance, industrial conflict, warfare, environmental pollution, and consumption. Analyses of specific social movements that respond to political and economic contradictions. Focus areas may include: media and public opinion; social inequality and justice; social control and deviance; and belief, religion, and science. May include an academic service learning component.
Issues of diversity, discrimination, and social justice with particular attention given to institutions that provide human services (sociology, criminal justice, nursing, gerontology, social work, psychology, education): how marginalized populations (e.g. race/ethnicity, religion, age, gender, sexual orientation, social class, medical/mental disability) are socially constructed; how these groups have been affected in the contexts of social stratification; institutional and structural discrimination; how economic, political, and cultural systems pose challenges to these marginalized groups; exploration of possible solutions.
Individual and group responses to the meaning of the sick role and well-being, provider-patient relationships, structure of health care organizations, and issues of inequality within health care institutions. Topics include the effects of age, race, gender and socioeconomic status on health and wellness; the interrelationships between healers, patients and social institutions. Topics are examined through the sociological perspectives of conflict theory, functionalism, and symbolic interactionism.
     Minor electives (Minimum of 5 semester hours required. *Electives may be chosen from remaining courses listed or cross-listed in Sociology (see Course Descriptions section of Catalog).)
Students learn about the role of grants in agency funding and develop the basic skills needed to write a successful proposal to compete for funds from outside sources. Topics include: generating program ideas, researching funding sources; establishing and maintaining collaborative partnerships; proposal planning and development; and the establishing and analyzing program metrics, administration, reporting, and accounting for funds and program deliverables.
Study of the incidence, type, causes, and theories of adult deviant behavior. Emphasis is placed upon current crime trends and statistics and the processes involved in dealing with crime.
Theories of causation and prevention of delinquency; role of the courts, policy prevention programs, institutions in the control, and prevention of juvenile delinquency.
Interdisciplinary overview of the concepts of sustainability, including its origins in spiritual traditions and its environmental, social, and economic dimensions. Allows for individualized exploration of topics such as food systems, climate, public policy, renewable energy, and green building.
This core curriculum law course examines the social, political, and historical contexts of law as a social institution. Students will examine historical, political, and societal perspectives on why law is made, how it is made in legislatures and the courts, and how it shapes what individuals do on an everyday basis. Students focus on legal institutions and resolution processes including historical and recent case law, institutional political science, resultant social policy, and its impact on society through mixed media and an examination of case studies. This is not a legal specialty course and permission to use it for major credit must be obtained from the Program Director prior to enrolling in the course.
Marriage and family studied from the Biblical, theological, economic, technological, and sociological aspects. (Interdisciplinary.) Prerequisite: junior or senior status.
Introduce the skills needed for active civic engagement with the goal of positive community transformation. Exploration of civic engagement, community involvement, advocacy, and planned change.
Introduces students to 21st century non-violent conflict resolution skills and knowledge. The class addresses non-violence, attitudes towards conflict, conflict styles, macro and micro levels of conflict processes, diversity, and methods of conflict resolution. The focus is interpersonal conflict resolution in the home and work.
Analysis of the family as a major social institution, with consideration of the way forms of the family vary cross-culturally. Examination of how political and economic developments affect the family. Topics include: ethnic and social class variations in structure, patterns of mate selection, parenthood, parent-child interactions, divorce, and changing gender roles.
Analyses of current issues and topics from a sociological perspective. Normally offered in a weekend format.
An examination of classical and contemporary sociological theory as related to understanding social changes and research methodology. Focus on how theory provides the basis for interpreting the human condition, addressing social problems, and conducting empirical research regarding human behavior. Students examine and evaluate strategies for the improvement of society. Prerequisite: SOC 2020.
Obtain skills needed for active civic engagement with the goal of positive community transformation. Analysis of civic engagement and community involvement application in the role of community advocacy and planned change. Prerequisites: SOC 1300 and SOC 3120.
Introduces the basic methods of social research and the major data/informatin systems in the social sciences. Demonstrates both qualitative and quantitative approaches to the interpretation, explanation, and understanding of social phenomena. Examines participant observation, survey research, controlled experiments, and the analysis of exisitng data.
Professionally supervised practical experience (75 hours) in an approved setting, focusing on behavior of the individual, small groups, and community. Extends the student's sociological knowledge and skill base and provides an opportunity for students to synthesize theory with practice while gaining practical work experience. To be taken in the final academic year of the program.
Instruction and practice in the establishment of rapport with individuals through the use of empathic listening skills. The material is presented in the context of developing a helping relationship.
Prepares students to become educated consumers of evidence-based social work and social science research to inform and improve practice, policy, and social service delivery. Orients to scientific and ethical approaches to building knowledge through the use of quantitative and qualitative research processes. Emphasizes importance of understanding ethical considerations when conducting research with human subjects. Prerequisite: SW 2300.

Required Support Courses

Support Courses (Minimum of 17 semester hours required.)
Fundamental biological principles and problems as they apply to evolutionary theory, biosystematics, plant structure and function, animal behavior, and ecological concepts. Lecture meets 3 hours per week. Prerequisite: one year each of high school biology and chemistry highly recommended; BIO 1030 and BIO 1030.LB recommended but not required. Corequisite: BIO 1040.LB.
Laboratory course investigating fundamental biological principles and problems as they apply to evolutionary theory, biosystematics, plant structure and function, animal behavior, and ecological concepts. Prerequisite: one year each of high school biology and chemistry highly recommended; BIO 1030 and BIO 1030.LB recommended but not required. Lab will meet 3 hours per week. Corequisite: BIO 1040.
Topics include data collection and graphic presentation; measures of central tendency; measures of dispersion; normal and binomial distributions; regression and correlation; sampling methods; design of experiments; probability and simulation; sampling distributions; statistical inference including confidence intervals and hypothesis testing for one-sample and two-sample problems; chi-square distribution and test of significance; ANOVA. Prerequisite: MTH 1040 or placement based on the mathematics sub-score of the SAT/ACT standardized test or departmental placement exam.
Introduces students to the practice, meaning, and purpose of the discipline that “originates in wonder.” Explores questions, concepts, arguments, and schools of thought characteristic of the philosophical tradition.
Describes the major systems, central issues and historical development of modern psychology. Introduces basic principles in sensation, perception, cognition, learning, memory, language, emotion, motivation, personality organization, and social process.
Foundations and principles of social order, social control, social institutions, and social life in America and other cultures. Focus on how people’s conditions, character, and life chances are influenced by organizations and institutions. Emphasis on critical thinking about practices and beliefs in a variety of social contexts.